PETA ruining thanksgiving

As usual, PETA has agressive ads for its cause, this time it’s not different.
This time they want a little girl to ruin thanksgiving. Little girl is right but turkey tastes good :P
In my oppinion they could do better ad than this…



Advertising Agency: Matter, Los Angeles, USA
Creative Director: Dan Neri
Copywriter: Brian Miller
Producer: Jeff Maier
Production Company: Über Content, Los Angeles
Director: Dave Laden
Executive Producers: Preston Lee, Phyllis Koenig, Steve Wi
Line Producer: Tom Lowe
Director of Photography: Darko Suvak
Editorial Company: Arcade Edit, Los Angeles
Editor: Patrick Griffin
Executive Producer, Arcade Edit: Damian Stevens
Post Producer: Ali Reed
Visual Effects: Airship Post, Los Angeles
Smoke Artist: Chris Homel
Telecine: Company 3, Los Angeles
Telecine Producer, Company 3: Matt Moran
Colorist: Steve Rodriguez
Mix: Wholly Cow, Los Angeles
Mixers: Steve Gregan and Sara
Composer: Johnny Sabino, Mystique-Music, Los Angeles

Via: Ads of the world

One Reply to “PETA ruining thanksgiving”

  1. MediaCurves.com conducted a study among 321 viewers of PETA’s “Grace” Thanksgiving advertisement. Results found that viewers were less interested in animal rights issues after viewing a controversial ad. More than one-third of viewers (36%) reported that the advertisement was “not at all effective.” In addition, more than half of the viewers (56%) indicated that the ad was “disturbing.” More in depth results can be seen at:
    http://www.mediacurves.com/Advertising/J7658PETAT
    Thanks,
    Ben

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